If you’re an online entrepreneur, you probably have several projects in mind at any given moment. Or maybe you have a few different products already, and would like to find out which one you should put your energy into right now - which product or service is going to help you achieve your income goals…
This exercise can help you get your goals straight.
If you know how much income you should be making each month to survive (Minimum income), how much income you want to make to live comfortably and support your lifestyle (Target income), the M-T-O exercise is ideal to find out how to actually make that income.
You can (and should!) add your Outrageous income to it: that’s the amount of money you would like to make in an ideal world, and that would enable you to realise your dreams. Retire your husband, pay off your debts in no time, buy your dream home,…
Adding this Outrageous income to the exercise will not only show you which of your income streams can help you achieve that dream - but subconsciously, you’re also more likely to reach your Target income, if there’s another goal to achieve after that. Crazy, but it works!
Now without much further ado… watch the video to get the idea!
If you'd like some help pricing your virtual services, so you can get a better idea of the income you could bring in, check out our article on that here.
Did you find the MTO exercise useful? Did it help you focus your mind on which areas of your business you should be concentrating on? And, did it throw up any surprises? We'd love to hear what you thought in the comments below.
Sandrine is a Facebook & Online Strategist. Born in Belgium with a passion for travel, she spends the majority of her time on her off-grid olive & almond farm in Spain. Her mission: helping others make their dreams reality - with an online business to support them.